Set against azure blue seas and an expansive private white sandy beach, SOULBEACH is a new lifestyle set to open its doors on Friday, 4 February.
Perched on the edge of the marina within the manicured grounds of JA The Resort, this new beach club consists of an infinity pool, an indoor and outdoor restaurant, Aperol Lounge, Estrella Beach Bar and a spacious rooftop event space.
The colourful and vibrant concept encourages individuality with soulful music and moreish food. A resident DJ will be positioned high above the beach, offering an eclectic mix of funky, vocal, tech and progressive house, while the South of France inspires the culinary offering. In addition, the venue features multiple lounge areas, from the impressive beach and centre-stage infinity pool to the eye-catching 26-metre-long sunbed.
Reminiscent of famous Ibiza pre-party hotspots, SOULBEACH hosts daily sunset rituals, where performers and fire dancers welcome the change from day to night with celebratory ceremonies.
Shisha is served on the beach, lounge and in individual cabanas, while the mixology offering includes an extensive creative cocktail menu of Soul Signatures, Soul Collins and Soul Twists, as well as a myriad of grapes, hops, and spirits. The South of France inspired menu features a particular focus on seafood, such as French Riviera Tuna Salad, Bouillabaisse and Grilled Lobster dripping with spicy tarragon butter. In addition, diners can choose from light bites like the Pissaladiere, the signature flatbread from the regions of Liguria and Nice or the heartier Wagyu Striploin delicately flavoured with harissa chimichurri.
The new venue is also set to host a complete programme of lively events, including a Ladies Day, Sunday La Vie en Rose Brunch, a Saturday Pool Party and Latin Fest.
Entry to SOULBEACH provides full-day access to all areas on weekdays for AED 150 per person (with AED 100 redeemable on food and beverage) and AED 200 per person on weekends (with AED 150 redeemable on food and beverage).
SOULBEACH is open from 10am to 10pm daily. JA The Resort, Jebel Ali, Dubai (04 814 5126). @soulbeachdxb
